Clevermed - the company behind the Badgernet application used by Maternity and Neonatal Units across the country - hosts a South England conference each year.

Bike-packing to the conference and arriving on bike (especially when the bike is parked in the conference hall!) provides a talking piece to share the clean air and sustainable transport message.

It's a positive way to engage with healthcare colleagues and open dialogue on how they support and promote the message within their own organisations.